If there is something to keep in mind about the 2022 consumer, it is this: they want the right order to arrive at the right time, in the right place. If you can check this box, you have a loyal customer. Customer experience begins the moment your client interacts with your brand on social or on a search pop up and it goes all the way until they have your product on their hand.
When it comes to online businesses, post purchase experience is one of the greatest parts of customer experience. From fast and affordable shipping to the unboxing experience. Receiving the package is the first physical interaction your client has with your brand. You have to ensure the first impression is great to encourage repeat purchases.
It is better to underpromise and overdeliver than vice versa. A very famous mantra when it comes to delighting customers. However, as business owners, in the haste to close a sale, we give unrealistic expectations. An experienced fulfillment partner will help you give your customers realistic timelines as well as get the products in their hands more quickly. This way, you build a trusting relationship with your clients as they know you can deliver in good time.
In addition to improving your on-time delivery rate, a fulfillment partner also helps you anticipate operational bottle necks and track your inventory. As a result, your orders will keep flowing as they should.
A fulfillment partner can help you create an unforgettable first impression of your brand to your customers. The right material, packaging and the finishing touches make your brand stand out. Discuss with your fulfillment partner on how you want your brand to be delivered so as to delight your customers. Make them feel special.
Returns are like a double-edged sword. They are costly and time consuming but a convenient return process is a chance to enhance customer experience. A poor return experience will chase customers away and give your brand reputation risk as you don’t know the word they’ll be spreading to their friends and family. A seamless return policy drives customer loyalty. A fulfillment partner will give you a smooth return process. They’ll return the product to your inventory, refurbish it so it can be resold later.
Are you exceptionally good at packing boxes? Tracking inventory? Picking orders? You might be doing it but it is not your core competence. A fulfillment partner lives for this kind of drama. They are experienced at it and are the best in relieving this operational burden from your plate. You’ll get more time to build your brand and business. You are much better at the driver’s seat of building your brand than packing boxes and following up with riders.
Let a fulfillment company handle getting the right orders to arrive at the right time, in the right place while you pay attention to growing and scaling your brand. In return, you’ll have customers satisfied with the seamless ordering and delivery process as your brand ambassadors.